Odd Apples
Odd Apples is a body positivity brand that uses fruit as a metaphor for the human body — not just its shape, but its layers, texture, and function. Rather than celebrating how bodies look, the project asks a different question: what if we celebrated what our bodies do? Fruits protect, grow, and nourish. So do we.
Posters — Body Functionality Series
Four posters celebrating what the body does — lungs that breathe, a heart that beats, a brain that thinks, a stomach that digests. Each organ is paired with fruit motifs and set in Fractal Stem.
Concept
"By reframing fruit through both function and form, Odd Apples encourages a more grounded kind of body positivity — one that values what the body does, not just how it looks."
Photography
Photobooks — Peel Back
Small fruit books built around the concept of peeling back — the further you flip through the pages, the deeper you peel into the fruit, eventually revealing its core. A reminder to look inward.
Magazine — Issue One: Peel Back